Site Visitor
A deterministic method for resolving the identity of your mid-funnel website visitors
How We Do It
While tracking some 50 billion behavioral indicators per day, each individual identity is indexed by email address and device ID.
What It Does For You
Through a simple website script install the device ID of your website visitor is queried against our identity graph.
That means if device ID 14153651… lands on your site
our technology can determine that [email protected], aka [email protected] was your visitor.
With Site Visitor you also have access to unlimited segments to ensure you know exactly what pages Adam visited.
Data Volume & Conversion Rate
2.6 Emails
Average Customer Profile
2.5 Device IDs
%
Identity Resolution Rate
Resolving Identity Deterministically on
200 Million Americans
Ungate Your Content
Providing content in exchange for an email sign-up as a method of lead generation is a widespread practice. While it can be effective, the method is in conflict with the fundamental goals of content marketing: Providing value. By providing content of value you are establishing awareness and credibility while beginning the nurturing process.
Rather than providing value, gated content is an exchange of value.
Uncoupling content marketing from a transactional relationship is no longer impossible
Advantages of Site Visitor Data
Complete Traffic InsightOmni-Channel MarketingOwn & Control Your DataNo Form Fill NeededData does not ExpireNot Cookie DependentData does not ExpireBehavioral Look-AlikeDemographic Look-AlikeAdvantages of Site Visitor Data
The Power of Omni-Channel
Data from Site Visitor is first party data you own and can apply to both inbound and outbound strategies.
Advertising Networks
Social Media Advertising
Digital Video & TV
Digital Radio
Gaming
Direct Contact
*Direct mail coming soon*
Learn more about converting your on-site visitors to actionable data
“You can lead a horse to water but you can’t make it drink”
Solution: Only Lead thirsty horses